Webinar: Health Communication Resources to Support Your Tobacco Control and Prevention Goals
GHEA partnered with the CDC’s Office on Smoking and Health to present “Health Communication Resources to Support Your Tobacco Control and Prevention Goals. This webinar discussed the role of health communications in supporting tobacco prevention and control goals and familiarized attendees with the resources available at CDC’s Media Campaign Resource Center.
Using the Science of Story Building
The tobacco industry is infamous for using marketing and messaging to market their products to children and marginalized populations, and to influence tobacco legislation. For public health advocates to be successful in fighting against these harmful strategies, we must ensure that when we communicate, we aren’t yelling into the wind, but are strategic in our purposes and using the best of what social science teaches us. This month’s feature article explores how to use story building to move beyond awareness-raising and inspire belief and behavior change.
Step Into the World of Your Audience
When it comes to promoting healthy behaviors and the causes we care about, why do people have such wildly different responses? Despite our best work communicating for a safe, drug- and tobacco-free community, we often face resistance to real change. Research shows that building effective communications strategy requires us to look beyond our personal interests and focus instead on the people we’re supporting and what they care about most.
2020 Tri-Network HPV Vaccination Learning Collaborative
The Geographic Health Equity Alliance, Nuestras Voces Network and Selfmade Health Network are excited to announce the inaugural Tri-Networks HPV Vaccination Learning Collaborative for Comprehensive Cancer Control (CCC) Programs and partners.
How to Engage Rural Communities with Strategic Communications
Building support for smoke-free policies and interventions requires strategic communications that can capture the attention of rural communities. To create effective communications, advocates need to develop messages and tactics that connect to what a community cares about and share these messages in places where they know their audience is looking. By Rakeem Robinson, Center for Public Interest Communications
Webinar: The Science of What Makes People Care
CADCA and its Geographic Health Equity Alliance (GHEA) are proud to present this special edition of Research Into Action focusing on public health communications strategy.